While the saying goes, “it’s an honor just to be nominated”, I’ll tell you..it’s a THRILL to WIN!

Matchpoint was selected as the Search Engine Strategies Awards’ “Most Advertiser-friendly Search Engine” at the SES SJ conference last week.

The ‘Most Advertiser-friendly Search Engine’ is a highly competitive category,” said Kevin Ryan, vice president, global content director for Search Engine Strategies and Search Engine Watch. “Once the finalists were determined by the SES and SEW editorial teams, our panel of industry peers evaluated the submissions and voted on the winners.  Congratulations to Matchpoint for its accomplishment.”

Advertisers can see why Matchpoint is so friendly and how we can help them generate highly qualified leads that work with the way their business works.

SES Awards press release

MATCHPOINT NAMED “MOST ADVERTISER-FRIENDLY SEARCH ENGINE”

AT SEARCH ENGINE STRATEGIES CONFERENCE

Matchpoint recognized by peers at search industry’s premier conference

MOUNTAIN VIEW, CA – 2 September 2008 – Matchpoint, a local search service that connects people and businesses, was named today as the SES Awards’ “Most Advertiser-friendly Search Engine” at the Search Engine Strategies 08 conference held in San Jose, California last week.

Judged by a panel of over 30 industry experts, the SES Awards honors outstanding search marketers in 15 categories.  Applicants were measured in four key areas:

•   Innovation in methodology and execution
•   Achieving success goals
•   Excellence in tactical execution
•   Overall approach and category relevance

“The ‘Most Advertiser-friendly Search Engine’ is a highly competitive category,” said Kevin Ryan, vice president, global content director for Search Engine Strategies and Search Engine Watch. “Once the finalists were determined by the SES and SEW editorial teams, our panel of industry peers evaluated the submissions and voted on the winners.  Congratulations to Matchpoint for its accomplishment.”

After the field was narrowed, Matchpoint was chosen over two other finalists. Search Engine Strategies & Search Engine Watch hosted the inaugural SES Awards program to commemorate the 10-year anniversary of the conference. The mission of the SES Awards is to inspire innovation and encourage new ideas.

“Being advertiser-friendly is a natural outcome of our mission to provide a simple consumer experience and deliver the type of local advertising product—clicks, calls or leads—to businesses that work with the way their business works,” said Matchpoint president Peter Adams. “We are honored to receive this award.”

Matchpoint Evolves Ad Product, Integrates Widgets

The Kelsey Group’s Michael Boland recently wrote about Matchpoint’s additional new product offerings.

Matchpoint will soon be rolling out a new set of ad products to complement its flagship online lead-gen forms. On its own site, it will integrate more of an IYP setup with searchable business listings. With each search results page, a lead-gen form will be offered that is germane to the category searched.

This broadens the appeal of its destination local search site and gives users the option of calling a business or filling out a quick form that qualifies their needs and prompts a set of businesses to respond (user contact info kept confidential—more on its lead-gen product strategy here).”

It’s great to see that a prominent analyst like The Kelsey Group gets our product and distribution strategy.

August 13, 2008

Matchpoint Evolves Ad Product, Integrates Widgets

The Kelsey Group’s Michael Boland recently wrote about Matchpoint’s additional new product offerings.

Matchpoint will soon be rolling out a new set of ad products to complement its flagship online lead-gen forms. On its own site, it will integrate more of an IYP setup with searchable business listings. With each search results page, a lead-gen form will be offered that is germane to the category searched.

This broadens the appeal of its destination local search site and gives users the option of calling a business or filling out a quick form that qualifies their needs and prompts a set of businesses to respond (user contact info kept confidential—more on its lead-gen product strategy here).”

It’s great to see that a prominent analyst like The Kelsey Group gets our product and distribution strategy.

Search Engine Strategies names Matchpoint as a finalist in the category for “Most Advertiser-friendly Search Engine” at its SES Conference’s First Annual SES Awards.

Finalists in 15 different categories will be judged by a panel of industry experts and the SES Awards editorial staff, and the winners chosen based on innovation in methodology and execution, achieving success goals, excellence in tactical execution, and overall approach and category relevance. The winners will be announced throughout SES San Jose during its keynote panels, which are being held August 18-21 at the San Jose Convention Center.

It’s an honor to be a finalist but even sweeter to win. Businesses can see how Matchpoint is advertiser-friendly by visiting our AdCenter.

Parenting magazine, page 29 of the August 2008 issue states “A SITE WE LOVE” and clearly gives Matchpoint kudos for our service’s ease of use and privacy.

Since you clearly don’t have time to track down carpet cleaners for quotes, they can come to you via Matchpoint.com. Click on a type of service (and there are a lot!) and fill out a little form with what you need. Within a few minutes, you’ll have several quotes from local businesses, but they won’t have your personal info (the site’s the intermediary until you make a decision). Plus, it’s totally free.”

I couldn’t have said it better myself. Jump in the next time you need to find a service provider and try Matchpoint for yourself.

Parenting magazine, page 29 of the August 2008 issue states “A SITE WE LOVE” and clearly gives Matchpoint kudos for our service’s ease of use and privacy.

Since you clearly don’t have time to track down carpet cleaners for quotes, they can come to you via Matchpoint.com. Click on a type of service (and there are a lot!) and fill out a little form with what you need. Within a few minutes, you’ll have several quotes from local businesses, but they won’t have your personal info (the site’s the intermediary until you make a decision). Plus, it’s totally free.”

I couldn’t have said it better myself. Jump in the next time you need to find a service provider and try Matchpoint for yourself.